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Product Description
- Jim Collins is a student of companies great ones, good ones, weak ones, failed ones from young start-ups to venerable sesquicentenarians
- The author of the national bestseller Good to Great and co-author of Built to Last, he serves as a teacher to leaders throughout the corporate and social sectors
- His most recent book is Great by Choice, a look at why some companies thrive in uncertain times
- His work has been featured in Fortune, Business Week, The Economist, USA Today, and Harvard Business Review
- You can find more information about Jim and his work at his e-teaching site, www
- jimcollins
- com
- After A Five-Year Research Project, Jim Collins Concludes That Good To Great Can And Does Happen
- In This Book, He Uncovers The Underlying Variables That Enable Any Type Of Organisation To Make The Leap From Good To Great While Other Organisations Remain Only Good
- Rigorously Supported By Evidence, His Findings Are Surprising - At Times Even Shocking - To The Modern Mind
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